
A Story So Far...
We are Joe, Cai, Zephyrđ¶ & Teddyđ¶ and we live in Auckland, New Zealand.
Zephyr and Teddy are our shop assistants that always get caught sleeping during working hours.

Her side of the story
It started with us adopting our first greyhound from Greyhound As Pets New Zealand, Zephyr; who being a sighthound needed a martingale collar. Upon being introduced to these wide collars, the graphic designer in me saw a canvas with the potential to showcase some unique designs. From there I immediately started to source fabrics with unique patterns, while I began to design some on my own.
What started as a stylish collar for one greyhound quickly grew. Now, we design martingale collars for dogs of all breeds. Our collars are sturdy, comfortable, easy to clean âwhile helping every dog stand out in their own way.

His side of the story
Upon getting our first greyhound it took me about 2 days to become infuriated with the leash we hadâand another week to realize there werenât any better options out there. So, I decided to make my own.
What started as a simple solution quickly became a pursuit of the perfect leash. My goal was to create a durable, comfortable, and functional leash that actually worked in real-life situations. I'm happy with what I've createdâand I hope youâll feel the same once you give it a go!